Frequently Asked Questions

For many organizations under $100 million in annual revenue, investing in a comprehensive search & an annual compensation package at $300,000 to $400,000 or more with salary, benefits, travel, relocation, & incentive pay doesn't make sense yet. 

Typical tenure of a VP of Marketing & Sales or CMO is 3.2 years, & searching for a candidate worth the investment can span months of lost growth & momentum. 

With the many skill sets required of a marketing and sales professional, these organizations must continue to engage advertising agencies or contractors for expertise in paid digital advertising, social media marketing, content writing, media buying, marketing automation, website development, & CRM management. 

A Fractional CMO or CRO allows growing organizations to benefit from seasoned leadership while investing in systems that will sustain long-term growth. 

Most clients find the best value in our fractional retainer. This monthly contract provides guaranteed attention, coaching, & dashboarding in through weekly meetings, & folds in weekly attention for marketing planning, budgeting, project work, & execution. Because we are software agnostic, we customize pricing for the initial assessment based on the complexity of your marketing tech stack, availability of existing partners to share the workload, & the volume of prospect & customer data to review. Schedule an initial free consultation today to learn more. 

For Fractional CMO & CRO  partnership, we begin with a 90-day engagement. While our assessment process accelerates the learning curve, & implementation often begins in the first 30 days, new tactics & AI implementation need time to work in the marketplace & staff adoption to see results.

We often overlap with a more junior new hire to get them performing quickly & provide resources & coaching. For interim needs of less than 90 days, talk to RevOpp about an assessment that gets your new permanent hire out of the gate quickly.